| Follow our seven winning
ACTION steps to web design |
Step 1:
Your marketing proposition - reason that makes it different from all the rest.. |
Step 2:
Aspects that are important to your customers... |
Step 3:
Web Hosting and why it makes a difference... |
Step 4:
Website marketing to generate traffic |
Step 5:
Analysing your competitors activity... |
Step 6:
Experience gives you a competitive advantage... |
Step 7:
Guarantees to ensure success... |
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Website design Web Winners Johannesburg South Africa 2009
Important aspects to remember to
make your visitors comfortable on your website is Usability and Appearance.
Developing a web site is not simply about the web
design.
Differences between designing and building a websiteUnderstanding the differences between designing a website,
building a website, and making a website visible online will help ensure
that you choose a website developer that can meet all your goals and
demands.
Clean designDon’t clutter your website with every widget or third party advertisement
you can. Less is most definitely more where design is concerned, and two or
three well-placed ads will attract much more attention than a host of
flashing icons.
Think about the purpose of your website design. What do you want people to
do when they first visit? Browse your products? Subscribe to a newsletter?
Download a catalogue? Enquire about a service? Whatever it is you want them
to do, make it obvious and incorporate a ‘call-to-action’ into your design.
Show images or photographs
Yes, your text is important. However, no-one’s going to read through
paragraph upon paragraph of copy. Reading online is very different from
reading on paper. Break up your text with a large quote, an image or
photograph. This also adds more interest for the reader. People like to look
at pictures.
Use a colour scheme
There’s no doubt that an aesthetically pleasing colour scheme can improve
the browsing experience.
Make the text easy to read
As tempting as it might be to use small text for your design, don’t do it.
You’ve attracted visitors to your site. The last thing you want to do is
force them away with tiny, illegible text.
Navigation
Make the website navigation simple and pointed to your "call-to-action".
What must a website have to become
a Web Winner?
To engage the attention of all the other less-motivated people will
require something much more special. You've got to realize that this is not an
all-or-nothing situation. Different people react differently. It's always a
question of what percentage of people may be affected by a particular factor.
The important thing is to maximize those percentages in your favour. So many
website designs ignore this and assume that visitors are very motivated to
figure out how to use the website.
Clearly a website should have great visual appeal and great usability. Usability
determines whether website visitors can easily get around a website to get the
information they are seeking.
Web Winners develop your company web design with these factors as part
of our service.
We offer three distinct Web Winners design and development packages for any business website
web design that you want.
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